Carlsbad’s Sweetest History

As the Marketing and Communications Manager at the Carlsbad Chamber of Commerce, I am delighted to delve into the rich history of strawberries in our beloved city. For generations, Carlsbad has been synonymous with the luscious, juicy strawberries that flourish in our fertile soil, and our community takes great pride in the art of strawberry farming.

Dating back to the late 19th century, Carlsbad’s strawberry industry has roots as deep as the flavors of the berries themselves. It all began with pioneering farmers who recognized the unique microclimate and soil conditions that make Carlsbad an ideal environment for cultivating strawberries. With hard work, dedication, and a dash of ingenuity, these early settlers transformed our landscape into a patchwork of vibrant strawberry fields.


Over the years, Carlsbad’s strawberry industry has blossomed into a cornerstone of our local economy and a source of immense pride for our community. Our strawberries have earned a reputation for their exceptional taste, sweetness, and quality, attracting visitors from far and wide who come to savor the fruits of our labor.

As we embark on another summer season, the Carlsbad Chamber of Commerce and The Carlsbad Strawberry Company are thrilled to announce an exciting celebration of our beloved berry: the Carlsbad Strawberry Crawl. This summer-long event invites locals and visitors alike to indulge in the delicious flavors of Carlsbad’s strawberries while supporting our vibrant business community.

Throughout the summer, participating businesses will offer delectable strawberry-themed treats. From juicy strawberry shortcakes to refreshing strawberry lemonades, there will be something for everyone to enjoy. And here’s the cherry on top: every strawberry purchase from a participating local busness will earn you an entry into our raffle for a chance to win fantastic prizes.
Make sure you’re following our social media channels, like the posts, tag your friends, snap a pic of your items, and DM us a photo of you and the treat for each raffle entry. Those who make it to more than 5 participating vendors will receive a bonus prize.

The Carlsbad Summer Strawberry Crawl is more than just a celebration of our agricultural heritage; it’s a testament to the spirit of community and collaboration that defines Carlsbad. By supporting local businesses and savoring the flavors of our hometown strawberries, we come together to celebrate the unique charm and vitality of our city.

So, whether you’re a longtime resident or a first-time visitor, join us this summer as we raise a toast to Carlsbad’s sweetest tradition. Come taste the love that goes into each and every strawberry grown in our fields, and discover why Carlsbad truly is the strawberry capital of the world. See you on the crawl!