The Carlsbad Chamber of Commerce staff and leadership are celebrating the organization's 90th birthday by hitting the streets to thank the businesses that make Carlsbad their home.
The organization has launched the "Carlsbad Chamber Means Business," a yearlong campaign to celebrate the organization's history as a driving force in the city.
The most visible part of this campaign consists of regular business walks. Chamber staff, members of the board of directors and others will go into the community to thank businesses for doing business in Carlsbad.
"We are going to personally give them thanks for making the city the great place that it is to live, work and play," said Ted Owen, president and CEO of the Chamber. "We want to recognize them for doing business in this city, for contributing to its growth and for being part of the city's tremendous success."
At each stop, Chamber representatives will show their appreciation. They will also drop off "Our Place in Time," a new publication that traces the chamber's history.
For nine decades, the Carlsbad Chamber of Commerce has played an integral role in Carlsbad's success.
In its early days, before the city was officially incorporated, the chamber was a civic leader, performing crucial civic duties that are now under the jurisdiction of the City Council such as installing streetlights, naming streets and trimming trees.
"Our goal is to visit 900 businesses by the end of the year," said Toni Padron, the Chamber's executive vice president and chief operating officer.
Padron said the idea is for the community to be able to recognize Chamber employees. Though a lot has changed since the Chamber first organized, these business walks recall some of those earlier days when things were simpler, Padron added.
"In this age of technology, when a lot of business is conducted online through the Internet and e-mail, we want to reach out and show our businesses that when it comes down to, the Chamber is about people," Padron said.
"A handshake means much more than an email or a letter, so we want to show businesses how much their support of this city means to us," she added.
When they go out in the community, Chamber employees will wear special T-shirts with the 90th anniversary logo on the front and "The Carlsbad Chamber Means Business" on the back.
"Be on the lookout for Chamber staff," Padron said. "We might be coming to your business soon. We'll be happy to answer any questions you may have about our organization and how we can be of service to you and your employees."
The organization has launched the "Carlsbad Chamber Means Business," a yearlong campaign to celebrate the organization's history as a driving force in the city.
The most visible part of this campaign consists of regular business walks. Chamber staff, members of the board of directors and others will go into the community to thank businesses for doing business in Carlsbad.
"We are going to personally give them thanks for making the city the great place that it is to live, work and play," said Ted Owen, president and CEO of the Chamber. "We want to recognize them for doing business in this city, for contributing to its growth and for being part of the city's tremendous success."
At each stop, Chamber representatives will show their appreciation. They will also drop off "Our Place in Time," a new publication that traces the chamber's history.
For nine decades, the Carlsbad Chamber of Commerce has played an integral role in Carlsbad's success.
In its early days, before the city was officially incorporated, the chamber was a civic leader, performing crucial civic duties that are now under the jurisdiction of the City Council such as installing streetlights, naming streets and trimming trees.
"Our goal is to visit 900 businesses by the end of the year," said Toni Padron, the Chamber's executive vice president and chief operating officer.
Padron said the idea is for the community to be able to recognize Chamber employees. Though a lot has changed since the Chamber first organized, these business walks recall some of those earlier days when things were simpler, Padron added.
"In this age of technology, when a lot of business is conducted online through the Internet and e-mail, we want to reach out and show our businesses that when it comes down to, the Chamber is about people," Padron said.
"A handshake means much more than an email or a letter, so we want to show businesses how much their support of this city means to us," she added.
When they go out in the community, Chamber employees will wear special T-shirts with the 90th anniversary logo on the front and "The Carlsbad Chamber Means Business" on the back.
"Be on the lookout for Chamber staff," Padron said. "We might be coming to your business soon. We'll be happy to answer any questions you may have about our organization and how we can be of service to you and your employees."