Q & A with Josephina and George Reh, owner and general manager, respectively, of
Dutch-Touch, and Shawna Spencer, marketing director of the company.
What is you professional background?
Josephina Reh is an artist and home decorator who received her education in design from Holland. Her career began as a window designer for the large department stores in Amsterdam in the 1970's. She has continued to be involved with beautification and care of homes in the United States for over a decade. George Reh is a successful business executive and entrepreneur. A graduate of McGill University in Canada, his career spans three decades and a variety of enterprises. He spent 25 years with the DuPont Company where he managed a number of medical businesses and launched several new business ventures of his own. Shawna Spencer received her masters degree in communication at San Diego State University in 2004 and has worked for the Reh's for several years. Her background includes eight years in marketing, sales, fund-raising and promotions.
What is the company's history?
Josephina founded the Dutch Touch because of her dissatisfaction with the quality of house cleaning services in the county. The Dutch are known for their high standards of cleanliness and Josephina was motivated to bring that same standard to residents of North County. She has been accomplishing that goal over the past nine years. Customers were so pleased with our service that the company was called upon to provide or recommend a whole host of residential services. In the past couple of years the company has expanded to fulfill our client's needs.
Why is your company unique?
We are a full-service residential service company providing our clients with house cleaning, landscaping, carpet cleaning, window service, handyman, painting and staging.
At our core we are a family and community based company. The entire Reh family is involved in Dutch Touch and Spencer, the marketing director, is involved with several community affairs, as well serving as a member of the Carlsbad Chamber's Communication Committee.
We are unique because we are a one-stop shop for our clients. Realtors, property managers and residents really appreciate our service because with one call they can receive a free estimate on a variety of services. Customers can then coordinate all the services, which saves them time, money and frustration.
What is the most challenging aspect of this company?
Increases in living expenses and fuel impact the incomes of our clients and our cost of doing business.
What is your greatest accomplishment in business?
Our rapid growth through listening to the needs of our clients and providing superior service.
What do you see as the future of this company?
We would like to increase our growth though diversification with an emphasis on the landscaping division. Within the next five years we also plan to franchise the Dutch Touch through our unique business model.
What is the company's annual revenue?
Dutch Touch plans to hit the multi-million dollar level in business by 2010.
What do you do in your time away from work?
We are all passionate about sailing. In fact this summer, George Reh is launching BajaSail.net which offers afternoon and sunset sails in the Oceanside harbor.
What do you enjoy about your location in Carlsbad?
Carlsbad is the prime location for business in North County. We are surrounded by our target market which are home owners, real estate companies, new homes tracks, vacation rentals, and property managers. Our location also provides us with close access to all the neighboring communities
Dutch-Touch, and Shawna Spencer, marketing director of the company.
What is you professional background?
Josephina Reh is an artist and home decorator who received her education in design from Holland. Her career began as a window designer for the large department stores in Amsterdam in the 1970's. She has continued to be involved with beautification and care of homes in the United States for over a decade. George Reh is a successful business executive and entrepreneur. A graduate of McGill University in Canada, his career spans three decades and a variety of enterprises. He spent 25 years with the DuPont Company where he managed a number of medical businesses and launched several new business ventures of his own. Shawna Spencer received her masters degree in communication at San Diego State University in 2004 and has worked for the Reh's for several years. Her background includes eight years in marketing, sales, fund-raising and promotions.
What is the company's history?
Josephina founded the Dutch Touch because of her dissatisfaction with the quality of house cleaning services in the county. The Dutch are known for their high standards of cleanliness and Josephina was motivated to bring that same standard to residents of North County. She has been accomplishing that goal over the past nine years. Customers were so pleased with our service that the company was called upon to provide or recommend a whole host of residential services. In the past couple of years the company has expanded to fulfill our client's needs.
Why is your company unique?
We are a full-service residential service company providing our clients with house cleaning, landscaping, carpet cleaning, window service, handyman, painting and staging.
At our core we are a family and community based company. The entire Reh family is involved in Dutch Touch and Spencer, the marketing director, is involved with several community affairs, as well serving as a member of the Carlsbad Chamber's Communication Committee.
We are unique because we are a one-stop shop for our clients. Realtors, property managers and residents really appreciate our service because with one call they can receive a free estimate on a variety of services. Customers can then coordinate all the services, which saves them time, money and frustration.
What is the most challenging aspect of this company?
Increases in living expenses and fuel impact the incomes of our clients and our cost of doing business.
What is your greatest accomplishment in business?
Our rapid growth through listening to the needs of our clients and providing superior service.
What do you see as the future of this company?
We would like to increase our growth though diversification with an emphasis on the landscaping division. Within the next five years we also plan to franchise the Dutch Touch through our unique business model.
What is the company's annual revenue?
Dutch Touch plans to hit the multi-million dollar level in business by 2010.
What do you do in your time away from work?
We are all passionate about sailing. In fact this summer, George Reh is launching BajaSail.net which offers afternoon and sunset sails in the Oceanside harbor.
What do you enjoy about your location in Carlsbad?
Carlsbad is the prime location for business in North County. We are surrounded by our target market which are home owners, real estate companies, new homes tracks, vacation rentals, and property managers. Our location also provides us with close access to all the neighboring communities