Visit Carlsbad is excited to announce the launch of the next-generation Web site for Visit Carlsbad. The site features a fresh look and feel that is representative of the new branding program. The collective goal is to provide users with the most relevant information possible, and an interactive experience while on www.visitcarlsbad.com.
Visit Carlsbad staff and Mindgruve, a digital media firm, collaborated on the look and functionality of the site. In addition to the site's informative content, the design and interface are developed in a way so as to provide an excellent user experience. Mindgruve's thoughtful site architecture will improve Search Engine Optimization (SEO).
The company also offers integrated products and services, including social media market strategy, forecasting and reporting tools.
Simple navigation, more accessible content and enhanced planning tools allow site users to find information quickly including where to stay, where to shop, where to dine and most of all, where to go for fun! Visitors can easily book special deals and packages for added value and convenience.
Online marketing is a large portion of the overall marketing budget that will include aggressive paid search and social media campaigns to boost visibility and drive quality Web traffic.
According to Sam Ross, Executive Director for the Destination Marketing Organization, Web site success is all about location. “It doesn't really matter how great your site is if no one can find it,” he said. “We now have a content-rich, robust site that will support our strategies as we endeavor to market Carlsbad as one of the top family vacation destinations in Southern California.”
Visit Carlsbad staff and Mindgruve, a digital media firm, collaborated on the look and functionality of the site. In addition to the site's informative content, the design and interface are developed in a way so as to provide an excellent user experience. Mindgruve's thoughtful site architecture will improve Search Engine Optimization (SEO).
The company also offers integrated products and services, including social media market strategy, forecasting and reporting tools.
Simple navigation, more accessible content and enhanced planning tools allow site users to find information quickly including where to stay, where to shop, where to dine and most of all, where to go for fun! Visitors can easily book special deals and packages for added value and convenience.
Online marketing is a large portion of the overall marketing budget that will include aggressive paid search and social media campaigns to boost visibility and drive quality Web traffic.
According to Sam Ross, Executive Director for the Destination Marketing Organization, Web site success is all about location. “It doesn't really matter how great your site is if no one can find it,” he said. “We now have a content-rich, robust site that will support our strategies as we endeavor to market Carlsbad as one of the top family vacation destinations in Southern California.”