In 1997, the Assistance League Rancho San Dieguito (ALRSD) was chartered as the 100th chapter of the National Assistance League.
Since that time, the all-volunteer organization has helped thousands of North County families through its philanthropic programs, which are dedicated to making a positive difference in the lives of children and adults affected by trauma, violence and poverty.
Their premier program is Operation School Bell, which seeks to help children from low-income families perform better in school by outfitting them with new clothes at the beginning of the school year.
ALRSD has partnered with the Encinitas Target store for the past 5 years. Since 1998, they have provided clothes for 11,600 children through Operation School Bell.
The chapter, along with five other chapters, sponsors a special School Bell event on Camp Pendleton every August, called "Chapters for Children."
Last year, more than 700 children from military families received new clothes and shoes for the start of the school year. Since 2008, over 2600 children have been served by this event.
Other Assistance League programs include:
• Hug-a-Bear, which provides cuddly bears to trauma victims. Since 1993, the chapter has provided more than 12,000 bears to local agencies, including fire and police departments and Ronald McDonald House in San Diego
• Knifty Knitters, which provides knit hats, sweaters, blankets and booties for babies of enlisted military families. ALRSD volunteers have also knit hats and scarves for the children served by Stand Up for Kids in Oceanside.
• Assault Survivor Kits provide a change of clothes and toiletries for survivors of sexual assault. ALRSD also provides court kits with notepads and snacks for survivors when they testify in court. Since 1993 the chapter has distributed more than 4,200 kits locally.
• PREP partners with St. Leo's Head Start program to prepare preschoolers for kindergarten. Volunteers have tutored more than 600 young learners since 1998.
Because ALRSD is an all-volunteer organization, they need to raise funds to support these beneficial programs. The spring fundraiser, Tea and Glee, is one of their main sources of income. The upcoming event will be held April 30 at the Grand Del Mar Hotel (see sidebar).
ALRSD also applies for grants from local philanthropic groups and receives support from the City of Encinitas, City of Carlsbad, French-Masserini Trust, the County of San Diego through the Neighborhood Reinvestment Program, Prudential Realty Agents Foundation and for many years the McCormick Foundation through the North County Times.
They also operate a thrift shop called Fabulous Finds at 1542 Encinitas Blvd. in Encinitas. The members run the shop and enjoy meeting their customers and helping them explore all the wonderful items to be found there. Visit the shop and see for yourself!
For more information about the Assistance League Rancho San Diego, visit
www.alrsd.org.
Tea and Glee at The Grand Del Mar Hotel
On April 30, the Assistance League Rancho San Dieguito will hold its spring fundraiser, Tea and Glee.
This promises to be a wonderful event at the beautiful Grand Del Mar, the only five-star hotel in San Diego County. The famous afternoon tea will include assorted hot teas, a selection of finger sandwiches and tea pastries as well as scones. All will be accompanied by jams, lemon curd and Devonshire cream.
The entertainment will be Sound Express, the award-winning show choir from Carlsbad High School, known for its high energy routines that combine music and dance. The chorus earned first place awards at the Burbank Blast Competition in February 2011 and also at the Hart Encore Competition in March 2011.
The chorus, directed by Christy Owen, will perform "Atlantis," its competition piece, as well as small group ensembles.
For more information, visit www.alrsd.org.
The NonProfit Spotlight is a paid editorial feature. For information about getting your company in the spotlight call 760-931-8400.

keyboard_arrow_up