Stop wasting time, money and energy on fruitless marketing campaigns. Let Henry DeVries, author of the book Client Seduction, teach you how to create targeted marketing programs that produce predictable streams of revenue at the March 3 First Friday Breakfast.
"In today's market it is not enough to offer a great product or service," says DeVries. "You must be able to win and woo a targeted clientele."
This month's session will cover a step-by-step personal action plan that includes: how to overcome the toughest targeting challenge; the difference between suspects, tire kickers and qualified prospects; the four steps from marketing suspect to signed contract and more!
Henry DeVries is an author, syndicated columnist and founder of the New Client Marketing Institute (www.newclientmarketing.com). Henry's mission is to make the latest research on finding new clients accessible to independent professionals and business owners. He says his life highlights include serving as an adjunct professor at the University of California San Diego since 1984, completing specialized studies at the Harvard Business School and coming within one question of winning $13,000 on the TV game show Jeopardy! The author of Self-Marketing Secrets and Client Seduction, he is a sought-after speaker at chambers of commerce, trade and professional associations. In his talks, Henry reveals more than 1,000 pragmatic strategies to achieving marketing returns of 400% to 2,000%.
The March 3 First Friday Breakfast will be held from 7 to 9 a.m. at Windmill Banquet & Catering, located at 890 Palomar Airport Road. The cost of the breakfast is $25 for Chamber members and $35 for prospective members registered by February 24. After February 24 and at the door, registration is $40 and seating is available on a first-come, first-served basis.
Tabletop exhibits and Soapbox presentations are available for $60 (including one breakfast), but must be reserved in advance as space is limited. Call Betsy Bracken at (760) 931-8400 x104 to reserve a Tabletop or Soapbox. You can register for the First Friday Breakfast online at www.carlsbad.org.
"In today's market it is not enough to offer a great product or service," says DeVries. "You must be able to win and woo a targeted clientele."
This month's session will cover a step-by-step personal action plan that includes: how to overcome the toughest targeting challenge; the difference between suspects, tire kickers and qualified prospects; the four steps from marketing suspect to signed contract and more!
Henry DeVries is an author, syndicated columnist and founder of the New Client Marketing Institute (www.newclientmarketing.com). Henry's mission is to make the latest research on finding new clients accessible to independent professionals and business owners. He says his life highlights include serving as an adjunct professor at the University of California San Diego since 1984, completing specialized studies at the Harvard Business School and coming within one question of winning $13,000 on the TV game show Jeopardy! The author of Self-Marketing Secrets and Client Seduction, he is a sought-after speaker at chambers of commerce, trade and professional associations. In his talks, Henry reveals more than 1,000 pragmatic strategies to achieving marketing returns of 400% to 2,000%.
The March 3 First Friday Breakfast will be held from 7 to 9 a.m. at Windmill Banquet & Catering, located at 890 Palomar Airport Road. The cost of the breakfast is $25 for Chamber members and $35 for prospective members registered by February 24. After February 24 and at the door, registration is $40 and seating is available on a first-come, first-served basis.
Tabletop exhibits and Soapbox presentations are available for $60 (including one breakfast), but must be reserved in advance as space is limited. Call Betsy Bracken at (760) 931-8400 x104 to reserve a Tabletop or Soapbox. You can register for the First Friday Breakfast online at www.carlsbad.org.