We asked the following Chamber members: What advice would you give to someone who is looking to start their own business.

Betty Moore
Owner
Bottom Line Management

“Stay true to your plan, believe in yourself and the business and the success will follow.”

Debra Ayala
Director of Catering & Conference Services
Sheraton Carlsbad Resort & Spa

“Turn to your local Chamber of Commerce! I consider myself fortunate to have such a great partner in the Carlsbad Chamber of Commerce. The Chamber is a great vehicle to network and build relationships with fellow business leaders that are committed to Carlsbad success and supporting Chamber members, whether in development, connection opportunities or just in general great business partners!”

Faye Bell
CEO | Military Outreach Ministry
Camp Pendleton (MOM4USA)

“Invest in the tools you need to succeed. Take classes in accounting, marketing, human resources, and any other business-related courses. Even if you plan to have someone else handle your business, you need to have the skills to communicate with your advisors.”

Christine Davis
Coolest Shoes in California

“The best advice I could give to someone looking to start their own business would be to thoroughly test their product, service or idea prior to hanging their shingle. This allows a business owner to react to feedback and make changes where necessary so that they can start their business with a proven product or service. It also enables the business owner to know their market or their demographics so that they can target their marketing, advertising and networking accordingly. Know your product; know your audience.”

Catherine Magana
Managing Partner
WWM Financial

“I would start with a detailed business plan. In particular, I would spend time laying out your technology platform including your computer software. I would make sure you have the best and most updated technology tools for your new business model.”

Lyssa Noble-Dennis
Owner/ Head Trainer
Whole Dog Sports

“Make sure you do research and know all that you could about the industry you're getting into.”

Cheryl Giustiniano, CFP
Financial and Investment Advisor
Raymond James Financial Services

“First come up with a strategic plan. This plan would include the following steps:
1) A description of the business.
2) Evaluation of competition.
3) Develop a marketing plan.
4) Decide on your Organizational Structure and business advisors.
5) Create a Financial Plan.
6) Risk analysis.
7) Implement the plan.”


Maria Roller
CEO
California Residential Consulting, Inc.

“With determination backed by a strong business plan, your dream to own and operate a business can be a reality. Do not shy away from obstacles nor fear the unknown. Embrace your vision and run with it!”

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