A business shift in Wellness brands



New wellness businesses in the region reflect a growing shift toward proactive, preventive health, aligning Carlsbad with global trends in longevity and optimization. 

As 2026 begins, the wellness industry is undergoing a meaningful transformation: a shift from reactive care to preventive health and long-term optimization. According to a research report published by Spherical Insights & Consulting, the Global Preventive Healthcare Technologies and Services market size is projected to grow from 330.6 Billion in 2024 to 1028.3 Billion by 2035. 

This is largely driven by advances in lifestyle medicine, longevity science, wearable health data, and rising awareness of cardiometabolic risk. The U.S. remains one of the fastest-growing regions, fueled by consumers who want better energy, better aging, and more control over their personal health trajectories.

Across Carlsbad and North County, wellness businesses are reshaping what it means to “take care of yourself.” And notably, several of the newest Carlsbad Chamber of Commerce members embody this next chapter of wellness, making January the perfect moment to highlight them!

Epanouir Aesthetic & Longevity Center exemplifies the blending of inner vitality with external confidence. Their approach integrates aesthetic treatments with a whole-body longevity philosophy, showing how beauty and health are increasingly understood as interconnected. The focus is not just on looking refreshed, but aging with strength and intention.



Movement optimization is another emerging priority.
Craft Acupuncture LLC, specializing in orthopedic acupuncture, focuses on restoring mobility before injuries become chronic, an approach that resonates deeply in an active region where mobility, surfing, hiking and sports are part of daily life.

Nutrition and nourishment also play a key role in modern preventive health. Aura Gardens offers a fresh, produce-driven café experience where guests can choose garden-fresh salads, balanced brunch options, and food designed around quality ingredients. 

No longer is wellness confined to a clinic. One built through everyday lifestyle enhancements.

New business models are also shaping the space. C/V Beauty Collective & Wellness provides private suites to independent beauty and wellness practitioners, supporting small-business providers while offering the community a range of personalized modalities under one roof. It’s a nod to how wellness in 2026 is becoming more entrepreneurial, individualized, and community-driven.

Finally, New Wave Heart Health brings a science-forward approach to cardiometabolic prevention, blending lifestyle, genetic and environmental insights. As heart and metabolic diseases continue to affect millions nationwide, businesses like this signal a shift toward addressing root risks much earlier. 

Together, these new Chamber members show how local businesses are aligning with global trends. In 2026, wellness in our region looks at preventing problems before they start, optimizing health, and helping people live with more life in their years. Who’s in?

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